The International Basketball Federation (FIBA) continues to be among the best in social media rankings among international sports federations.
According to the 2021 International Sports Federations Social Media Rankings prepared by Burson Cohn & Wolfe Sports (BCW Sports) from Switzerland, FIBA ranked second among the most followed international sports federations on social media.
While 41 summer and winter Olympic sports federations were included in the report, the accounts of 56 non-Olympic sports federations were analyzed. In the general social media ranking for Olympic sports, where FIBA ranks second, the federations’ Facebook, Instagram, Twitter, LinkedIn, TikTok and YouTube accounts were taken as the basis, while the International Football Federation (FIFA) took the first place and the International Volleyball World (Volleyball World) ranked third. .
In the ranking made for all Olympic and non-Olympic sports federations, the International Cricket Council (ICC) is in the first place with 79 million 696 thousand 575 followers, FIFA is in the second place with 41 million 82 thousand 790 followers and FIBA is in the third place with 13 million 909 thousand 368 followers.
The top 5 rankings of international federations according to their social media practices are as follows:
1. ICC
2. FIBA
3. FIFA
4. International Volleyball Federation
5. Teqball
1. ICC
2. International Volleyball Federation
3. International Athletics Federation
4. FIBA
5. World Rugby Union
1. FIFA
2. ICC
3. World Rugby Union
4. International Automobile Federation (FIA)
5. FIBA
1. FIFA
2. ICC
3. FIA
4. FIBA
5. International Tennis Federation (ITF)
YouTube
1. FIFA
2. ICC
3. Badminton
4. FIBA
5. International Volleyball Federation
TikTok
1. International Athletics Federation
2. ICC
3. Teqball
4. International Volleyball Federation
5. World Rugby Union
6. FIBA
