The International Basketball Executive Seminar, organized for the first time this year within the scope of the Turkish Basketball Federation (TBF) Executive Education Program, was completed.
According to the statement made by TBF, on the second day of the seminar organized online via the TBF Academy Distance Education Platform, Maurizio Gherardini will discuss team management in basketball, income generation models in Paulius Motiejunas sports organizations, Tolga Öngören management models and current practice examples in Turkish basketball clubs, Bryan Strauss the NBA champion’s pitch. Creating strategic value with its internal identity, Geoff Wilson strategic planning, creating a sponsorship model for clubs, planning and fan interaction examples, Alper Yılmaz discussed strategy implementation in basketball clubs.
Managers, marketing and communication experts, coaches and active athletes attended the seminar.
The seminar, which was organized under the leadership of TBF and in cooperation with the International Basketball Federation (FIBA), was published online in Turkish and English languages, taking into account the conditions caused by the new type of coronavirus (Kovid-19) epidemic. (AA)