A cooperation agreement was signed between the Turkish Basketball Federation and misli.com for the main sponsorship of the ING Basketball Super League and Herbalife Nutrition Women’s Basketball Super League, and the title sponsorship of the Turkish Basketball League for 2 seasons. A name sponsorship agreement was signed for the first time for the Turkish Basketball League.
Turkish Basketball Federation and misli.com have signed an extremely valuable cooperation on behalf of Turkish basketball. Details of the cooperation were shared at the press conference. Misli.com will be the main sponsor of the ING Basketball Super League and the Herbalife Nutrition Women’s Basketball Super League, and the title sponsor of the Turkish Basketball League in the 2021-22 and 2022-23 seasons.
At the press conference where the details of the cooperation between the Turkish Basketball Federation and misli.com were shared with the public, Turkish Basketball Federation President Hidayet Türkoğlu and Demirören Holding Board Chairman Yıldırım Demirören also made statements.
Hidayet Türkoğlu’s statements
“Due to the pandemic, which we have all struggled with for the last two years, both the world and the sports industry are going through a difficult period. In the long run, our desire is to continue with full capacity in the stands. Since the day we took office, we have taken care to implement basketball broadcasts effectively. Contributing to broadcasting on open channels. “In the new season, our aim is to bring the enthusiasm of basketball to every house. In the previous periods, only 5 matches were broadcast on television every week. We ensured that 12 matches were on the screens. All the remaining matches can be watched on the TBF page.”
“With our test and logistics preparations at the moment, all matches of our leagues will meet with basketball fans”
“We received the greatest support from our business partners and sponsors during the pandemic process. While the negative consequences of the pandemic were experienced in sports, as in every field, our federation managed to increase its revenues”
“We would like to thank Mr. Yıldırım Demirören once again in your presence. Misli.com, which has shown an exemplary stance with the contribution they have made to Turkish sports within Demirören Holding, won the ING Basketball Super League and Herbalife Nutrition Women’s Basketball Super League in the 2021-22 and 2022-23 seasons. It will also be the title sponsor of the Turkish Basketball League. The Turkish Basketball League has won a title sponsorship for the first time.”
“I would like to express my thanks to the whole team who contributed to the agreement we made with Misli.com”
Yildirim Demirören’s statements
“My dear friend and brother, President Hidayet Türkoğlu, personally told us about the excitement created by being the title sponsor of the Turkish Basketball League for the first time. We were proud of this sponsorship”
“We are proud, we are happy. After my late father Erdoğan Demirören, who attaches great importance to sports support, now we are in charge. I have experienced how important sponsor support is during my federation presidency. I find it valuable to be a sponsor as per our possibilities.”
“Misli.com, which grows and develops every minute, is especially honored to support the lower leagues”
“I wish the cooperation of Misli.com and the Turkish Basketball Federation to be beneficial for basketball”
“I wish good luck to everyone in the upcoming TBF elections”
